ROKU ROKU, INC
Price Chart
Executive Summary
Director Neil D. Hunt filed a Form 144 notice of intent to sell 2,000 ROKU shares (~$258K at the filing date), acquired via stock option exercise. The sale is small relative to his likely holdings and the company's $19.2B market cap, and follows a pattern of monthly 2,000-share sales since March 2026. This is a routine, pre-planned diversification sale by a board member with no material signal about company fundamentals.
Actionable Insight
This is a routine, small-dollar insider sale by a director following a consistent monthly pattern. No material read-through for ROKU stock. Monitor for any acceleration in insider selling volume or a change in pattern (e.g., larger lot sizes, C-suite sales) which would warrant closer attention.
Key Facts
- Director Neil D. Hunt filed Form 144 to sell 2,000 shares of ROKU common stock.
- Shares were acquired via stock option exercise on June 1, 2026.
- Estimated proceeds: ~$258,193 based on filing date price.
- Hunt has sold 2,000 shares monthly since March 2026 (April, May, and now June).
- Sale represents a tiny fraction of ROKU's $19.2B market cap.
- Broker: Merrill Lynch, San Francisco.
Financial Impact
~$258K sale, negligible relative to $19.2B market cap and Hunt's likely total holdings.
Risk Factors
- Insider selling pattern could accelerate if fundamentals deteriorate, but current filing shows no change from prior months.
- No risk of material dilution from this small sale.
Market Snapshot
Documents Analyzed
This report is based on 3 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 144 Filing (Primary) | 0001628280-26-039515 |
| Document: 0001628280-26-039515-index.html | 0001628280-26-039515 |
| Document: 0001628280-26-039515.txt | 0001628280-26-039515 |
Track record builds as more directional reports settle.
Filters
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Jun 13, 2026
2d ago
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Insider Cluster
| — | awaiting T+1 | — | — |
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Jun 13, 2026
2d ago
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Insider Cluster
| — | awaiting T+1 | — | — |
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Jun 13, 2026
2d ago
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Insider Cluster
| — | awaiting T+1 | — | — |
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Jun 11, 2026
3d ago
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Insider Cluster
| $119.70 awaiting T+1 | awaiting T+1 | — | $143.66 (+20.02%) |
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Jun 11, 2026
3d ago
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Insider Cluster
| $119.70 awaiting T+1 | awaiting T+1 | — | $143.66 (+20.02%) |
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Jun 11, 2026
3d ago
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Insider Cluster
| $119.70 awaiting T+1 | awaiting T+1 | — | $143.66 (+20.02%) |
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Jun 8, 2026
6d ago
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Insider Cluster
| $123.59 awaiting T+1 | awaiting T+1 | — | $143.66 (+16.24%) |
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Jun 3, 2026
11d ago
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Insider Cluster
| $125.12 $121.74 | ▼ −2.70% | ▼ −0.10% | $143.66 (+14.82%) |
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Jun 3, 2026
11d ago
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Insider Cluster
| $125.12 $121.74 | ▼ −2.70% | ▼ −0.10% | $143.66 (+14.82%) |
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Jun 3, 2026
11d ago
|
Insider Cluster
| $125.12 $121.74 | ▼ −2.70% | ▼ −0.10% | $143.66 (+14.82%) |
US Market Status
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