RMAX RE/MAX Holdings, Inc.

BULLISH Impact: 8/10 DEFA14A
Horizon months Filed Apr 27, 2026 Processed 1mo ago SEC 0001104659-26-049417
Latest settled — T+20d ⚠ clustered
RMAX ▼ -16.21% at T+20d
LONG call ✗ call lost -16.21% · α vs SPY -21.68% · entry $11.29 → $9.46
Next anchor: T+60d in 5w
Last close $9.20 (close Jun 12) · -18.51% from $11.29 entry
Entry anchored
Apr 27, 03:59 PM ET
via Databento tick
T+1d
-2.62%
call -2.62% · α -2.61%
$10.99
settled 7w ago
T+5d
-6.82%
call -6.82% · α -8.51%
$10.52
settled 6w ago
T+20d
-16.21%
call -16.21% · α -21.68%
$9.46
settled 20d ago
T+60d
call — · α —
in 5w

Price Chart

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Executive Summary

RE/MAX Holdings (RMAX) has agreed to be acquired by The Real Brokerage (REAX) in a deal valued at roughly $550 million (equity) and $880 million including debt. RMAX shareholders can choose $13.80 cash or 5.15 shares of the new combined entity per share, a 73% premium over the prior close. The combined company, Real Remax Group, will operate both brands and have over 180,000 agents.

Actionable Insight

The substantial premium suggests near-term upside to the offer price, but deal risk remains. Monitor shareholder vote and regulatory approvals. Spread may narrow as closing certainty increases.

Key Facts

  • Acquisition by The Real Brokerage (REAX) valued at ~$550M equity / ~$880M enterprise value.
  • RMAX shareholders: $13.80 cash or 5.15 shares of combined entity per share (73% premium to $7.99 close).
  • Combined company to be named Real Remax Group; REAX CEO Tamir Poleg to be Chairman & CEO.
  • REMAX had declining revenues and falling U.S. agent count; deal provides exit at premium.
  • Transaction expected to close subject to shareholder and regulatory approvals.

Financial Impact

Equity value ~$550M, enterprise value ~$880M. Offer $13.80 cash per share vs. $7.99 prior close.

revenueagent countmarket capitalization

Risk Factors

  • Deal may not close due to shareholder or regulatory rejection.
  • Integration risks and potential synergies may fall short.
  • Declining core business trends may erode value if deal fails.

Market Snapshot

Exchange
NYSE
Sector
Real Estate Agents & Managers (For Others)
Analyst Consensus
0% bullish (9 analysts)

Documents Analyzed

This report is based on 8 SEC documents filed with EDGAR.

DocumentAccession Number
DEFA14A Filing (RMAX) — Batch item 10001104659-26-049417
Document: 0001104659-26-049417-index-headers.html0001104659-26-049420
Document: 0001104659-26-049417-index.html0001104659-26-049417
Document: 0001104659-26-049417.txt0001104659-26-049417
DEFA14A Filing (RMAX) — Batch item 50001104659-26-049420
Document: 0001104659-26-049420-index-headers.html0001104659-26-049417
Document: 0001104659-26-049420-index.html0001104659-26-049417
Document: 0001104659-26-049420.txt0001104659-26-049417
9 reports for RMAX
Performance horizon
100% Hit rate 4 of 4 directional calls best @ T+1▲ +13.58%Apr 27, 2026
Filters
Rows
Reports for RMAX — sortable, filterable
Type Now
Jun 11, 2026
3d ago
Institutional Cluster
BEARISH ★ 5/10
$8.97 awaiting T+5awaiting T+5$9.20 (−2.56%)
May 29, 2026
17d ago
DEFA14A
NEUTRAL ★ 4/10
$9.54 $9.11▼ −4.51%▼ −1.98%$9.20 (−3.56%)
May 8, 2026
5w ago
8-K
BEARISH ★ 7/10
$10.38 $9.01▲ +13.20%▲ +14.66%$9.20 (+11.37%)
Apr 30, 2026
6w ago
10-K/A
NEUTRAL ★ 2/10
$10.78 $11.06▲ +2.60%▲ +0.25%$9.20 (−14.66%)
Apr 28, 2026
6w ago
8-K / DEFA14A
NEUTRAL ★ 7/10
$11.29 $10.39▼ −7.97%▼ −9.66%$9.20 (−18.51%)
Apr 27, 2026
6w ago
DEFA14A
BULLISH ★ 8/10
$11.29 $10.52▼ −6.82%▼ −8.51%$9.20 (−18.51%)
Apr 27, 2026
6w ago
DEFA14A
BULLISH ★ 7/10
$9.94 $10.52▲ +5.83%▲ +5.43%$9.20 (−7.44%)
Apr 27, 2026
6w ago
DEFA14A
BULLISH ★ 9/10
$9.94 $10.52▲ +5.83%▲ +5.43%$9.20 (−7.44%)
Apr 27, 2026
6w ago
8-K
BULLISH ★ 8/10
$9.94 $10.52▲ +5.83%▲ +5.43%$9.20 (−7.44%)
Showing 9 of 9

US Market Status

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