PRCH Porch Group, Inc.
Price Chart
Executive Summary
Three Porch Group insiders, including CEO Matt Ehrlichman and CFO Shawn Tabak, sold a total of $2.09M in open-market sales over a 7-day window. The CEO's sale of $1.18M at ~$9.78 is the largest, representing 0.09% of the $1.3B market cap. While the dollar amount is modest relative to market cap, the cluster includes the CEO and COO selling on the same day, which is notable. The historical calibration shows strong positive drift on prior PRCH reports, but the score calibration for this segment suggests a net negative average alpha at T+20, warranting a cautious bearish tilt.
Key Financial Metrics
Actionable Insight
The CEO, COO, and CFO all selling within a week, with the CEO's sale being the largest, suggests potential near-term headwinds. Monitor for upcoming earnings or material news that could explain the coordinated selling. The sustained insider selling pattern over the past 30 days ($5.6M total) warrants caution despite the modest percentage of market cap.
Key Facts
- CEO Matt Ehrlichman sold 120.4K shares for $1.18M on 2026-05-20.
- COO Matthew Neagle sold 62.3K shares for $609K on 2026-05-20.
- CFO Shawn Tabak sold 30K shares for $303K on 2026-05-26.
- Total insider sales of $2.09M represent ~0.16% of $1.3B market cap.
- No open-market purchases were reported in the cluster.
- Prior 30-day insider activity shows 9 sells totaling $5.6M, indicating sustained selling pressure.
Financial Impact
Total insider sales of $2.09M, or ~0.16% of market cap, concentrated among top executives.
Risk Factors
- Coordinated C-suite selling may signal management's lack of confidence in near-term prospects.
- Sustained insider selling over 30 days could precede negative news or earnings miss.
- Market cap of $1.3B means $2.09M is a small percentage, but the pattern is notable.
Market Snapshot
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-PRCH-1780005862805 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
|
Jun 11, 2026
3d ago
|
8-K
| $8.51 awaiting T+5 | awaiting T+5 | — | $10.28 (+20.80%) |
|
May 28, 2026
17d ago
|
Insider Cluster
| $10.42 $9.26 | ▲ +11.13% | ▲ +8.61% | $10.28 (+1.34%) |
|
May 21, 2026
24d ago
|
Insider Cluster
| $9.56 $11.03 | ▼ −15.38% | ▼ −13.72% | $10.28 (−7.53%) |
|
May 19, 2026
26d ago
|
Insider Cluster
| $9.74 $10.34 | ▲ +6.16% | ▲ +4.36% | $10.28 (+5.54%) |
|
May 8, 2026
5w ago
|
Insider Cluster
| $10.97 $10.43 | ▲ +4.92% | ▲ +6.39% | $10.28 (+6.29%) |
|
May 5, 2026
5w ago
|
Insider Cluster
| $11.23 $10.33 | ▲ +8.01% | ▲ +10.00% | $10.28 (+8.46%) |
|
May 1, 2026
6w ago
|
Insider Cluster
| $10.31 $11.28 | ▼ −9.41% | ▼ −7.06% | $10.28 (+0.29%) |
|
Apr 28, 2026
6w ago
|
8-K
| $10.13 $11.23 | ▲ +10.86% | ▲ +7.75% | $10.28 (+1.48%) |
|
Apr 28, 2026
6w ago
|
Insider Cluster
| $8.59 $11.23 | ▲ +30.73% | ▲ +29.04% | $10.28 (+19.67%) |
|
Apr 24, 2026
7w ago
|
Insider Cluster
| $7.89 $9.63 | ▲ +22.05% | ▲ +21.14% | $10.28 (+30.29%) |
US Market Status
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