PLBY Playboy, Inc.
NEUTRAL
Impact: 2/10
144
Form 144 — notice of proposed sale of securities
Latest settled — T+20d ⚠ clustered
PLBY ▼ -20.57% at T+20d
NEUTRAL call ✗ call lost -20.57% · α vs SPY -26.22% · entry $1.75 → $1.39
Currently $1.44 · -17.71% from $1.75 entry
T+1d
+1.14%
call +1.14% · α +0.35%
$1.77
settled 6w ago
T+5d
-1.14%
call -1.14% · α -4.08%
$1.73
settled 5w ago
T+20d
-20.57%
call -20.57% · α -26.22%
$1.39
settled 11d ago
T+60d
—
call — · α —
—
in 7w
Price Chart
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Executive Summary
Officer Christopher A. Riley filed Form 144 to sell 90,674 shares of Playboy common stock, valued at ~$158,625, acquired via restricted stock vesting. The sale appears routine for tax withholding, consistent with prior insider sales. No material impact expected given the small size relative to market cap.
Actionable Insight
Routine insider sale for tax withholding; no actionable signal. Monitor for any acceleration of insider selling or changes in equity compensation patterns.
Key Facts
- Officer Christopher A. Riley filed Form 144 to sell 90,674 shares of PLBY common stock.
- Proposed sale date is May 4, 2026, at an estimated market value of $158,625.
- Shares originated from restricted stock vesting (compensation).
- The filing follows a similar tax-withholding sale on April 24, 2026.
- The sale represents ~0.08% of the company's $196M market cap.
- Prior insider activity (30d): 2 sells totaling ~$50K.
Financial Impact
~$158,625 insider sale, immaterial relative to $196M market cap.
Market Snapshot
Exchange
Nasdaq
Sector
Retail-Miscellaneous Retail
Analyst Consensus
78% bullish (9 analysts)
Documents Analyzed
This report is based on 3 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 144 Filing (Primary) | 0001959173-26-003243 |
| Document: 0001959173-26-003243-index.html | 0001959173-26-003243 |
| Document: 0001959173-26-003243.txt | 0001959173-26-003243 |
14 reports for PLBY
100%
Hit rate
best @ T+20▲ +29.51%
Filters
Rows
| Type | Now | ||||
|---|---|---|---|---|---|
|
Jun 4, 2026
8d ago
|
8-K
| $1.32 $1.30 | ▼ −1.52% | ▲ +1.08% | $1.44 (+9.09%) |
|
May 28, 2026
16d ago
|
Insider Cluster
| $1.38 $1.37 | ▲ +0.72% | ▲ +0.96% | $1.44 (−4.35%) |
|
May 22, 2026
22d ago
|
Insider Cluster
| $1.32 $1.28 | ▼ −3.03% | ▼ −3.62% | $1.44 (+9.09%) |
|
May 16, 2026
28d ago
|
Insider Cluster
| $1.25 $1.20 | ▲ +4.00% | ▲ +3.35% | $1.44 (−15.20%) |
|
May 8, 2026
5w ago
|
144
| $1.80 $1.73 | ▼ −3.89% | ▼ −4.12% | $1.44 (−20.00%) |
|
May 5, 2026
5w ago
|
144
| $1.77 $1.68 | ▼ −5.08% | ▼ −6.47% | $1.44 (−18.64%) |
|
May 5, 2026
5w ago
|
Insider Cluster
| $1.77 $1.68 | ▲ +5.08% | ▲ +6.47% | $1.44 (+18.64%) |
|
May 5, 2026
5w ago
|
Insider Cluster
| $1.77 $1.68 | ▲ +5.08% | ▲ +6.47% | $1.44 (+18.64%) |
|
May 4, 2026
5w ago
|
144
| $1.75 $1.77 | ▲ +1.14% | ▲ +0.35% | $1.44 (−17.71%) |
|
Apr 30, 2026
6w ago
|
DEFA14A
| $1.71 $1.75 | ▲ +2.34% | ▲ +2.68% | $1.44 (−15.79%) |
Showing 10 of 14
US Market Status
Market Closed — Opens Mon (48h 50m)
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