PEP PEPSICO INC
Price Chart
Executive Summary
Bernstein initiated coverage on PepsiCo (PEP) with a Market Perform rating and a $143 price target, essentially in line with the current $143.73 price. The call is cautious relative to the broader consensus, where 13 of 29 analysts rate the stock Buy or Strong Buy, 15 rate it Hold, and 1 rates it Sell. The mean price target of $170.43 implies 18.6% upside, placing Bernstein's target well below consensus. Bernstein's track record is middling at 51% accuracy on 497 calls with a 3.3% average return. The initiation comes amid a quiet period for analyst actions — only 2 upgrades and 0 downgrades in the past 30 days — and with EPS estimates drifting slightly lower over the past month. No insider trades were recorded, but institutional moves show mixed signals: two large exits (Norges Bank, Renaissance Technologies) and one major doubling (Capital World Investors). Short interest is elevated at 57.5% of float, suggesting bearish positioning. The next earnings report is due July 15, 2026, adding a near-term catalyst. Overall, Bernstein's neutral initiation reinforces the cautious tone already present in the consensus, with limited conviction for a near-term breakout.
Impact Score
Consensus & Targets
Of 29 analysts covering PEP, 3 rate it Strong Buy, 10 Buy, 15 Hold, 1 Sell, and 0 Strong Sell. That's 44.8% Buy/Strong Buy, 51.7% Hold, and 3.4% Sell — a predominantly cautious consensus with a slight bullish tilt. Bernstein's Market Perform aligns with the majority Hold camp.
Current price: $143.73. Mean target: $170.43 (18.6% upside). Median: $173. High: $195 (35.7% upside). Low: $132 (8.2% downside). Bernstein's $143 target is the second-lowest among 21 analysts, just above the $132 low, and 16% below the mean. This is a distinctly bearish price view relative to consensus.
Recent Analyst Activity
| Date | Firm | Action | Rating | Price Target |
|---|---|---|---|---|
| 2026-06-12 | Bernstein | initiate | Market Perform | $143.00 |
| 2026-06-11 | TD Cowen | maintain | Hold | $150.00 |
| 2026-06-11 | Bernstein | initiate | Market Perform | $143.00 |
| 2026-06-05 | Wells Fargo | maintain | Equal-Weight | $150.00 |
| 2026-05-18 | Wells Fargo | maintain | Equal-Weight | $160.00 |
| 2026-04-20 | Barclays | maintain | Equal-Weight | $158.00 |
| 2026-04-17 | JP Morgan | maintain | Overweight | $178.00 |
| 2026-04-17 | Evercore ISI Group | maintain | In-Line | $170.00 |
| 2026-04-14 | Barclays | maintain | Equal-Weight | $154.00 |
| 2026-04-07 | UBS | maintain | Buy | $186.00 |
In the past 30 days, there have been 2 upgrades and 0 downgrades for PEP. EPS revisions are trending slightly negative: the current-quarter estimate fell from $2.2308 to $2.2283 over 30 days, and the next-fiscal-year estimate dropped from $9.1511 to $9.1338. Revisions down outnumber revisions up across all periods (1 down vs 0 up for current quarter; 3 down vs 0 up for next fiscal year). The momentum is mildly negative.
Firm Track Record — Bernstein
Bernstein accuracy: 51% on 497 calls | avg return: 3.3%
Industry benchmark: mean 51% ± 11%. Top tier: ≥61% (mean + 1σ). Based on 12 firms with ≥5 scored calls.
| Firm | Accuracy | Calls | Avg Return | vs Average |
|---|---|---|---|---|
| B of A Securities | 80% | 4/5 | 2.3% | top tier |
| Citigroup | 80% | 4/5 | 3.5% | top tier |
| Morgan Stanley | 80% | 4/5 | 0.9% | top tier |
| Piper Sandler | 75% | 3/4 | 8.6% | top tier |
| UBS | 67% | 2/3 | 3.2% | top tier |
| TD Cowen | 67% | 2/3 | -5.3% | top tier |
| Wells Fargo | 57% | 4/7 | 1.8% | above average |
| RBC Capital | 57% | 4/7 | -2.2% | above average |
| JP Morgan | 55% | 6/11 | -1.5% | above average |
| Barclays | 53% | 9/17 | -0.9% | above average |
Bernstein has a 51% accuracy rate on 497 calls with a 3.3% average return, placing it in the middle of the pack. Top-tier firms covering PEP include B of A Securities (80% on 5 calls), Citigroup (80% on 5), and Morgan Stanley (80% on 5). The worst performers are Deutsche Bank (0% on 3 calls, -7.5% avg return) and Jefferies (29% on 7 calls, -6.5% avg return). Bernstein's record is average, not a standout.
Earnings Estimates
Next earnings: Jul 15, 2026
| Period | EPS Est. | EPS Range | Revenue | Revisions (7d) |
|---|---|---|---|---|
| 0q | $2.23 | $2.14 — $2.55 | $24.0B | ↑0 ↓0 |
| 0y | $8.66 | $8.50 — $9.55 | $99.0B | ↑0 ↓0 |
| +1q | $2.44 | $2.38 — $2.60 | $25.0B | ↑0 ↓0 |
| +1y | $9.13 | $8.76 — $9.33 | $102.1B | ↑0 ↓0 |
Cross-Platform Signals
No insider trades were recorded. Congressional activity shows one buy (Sen. Gary Peters, $15k-$50k) and two sells (Sen. Sheldon Whitehouse, $1k-$15k; Rep. Thomas Kean Jr., $15k-$50k) — a mixed signal with no clear directional bias. Institutional moves are divergent: Norges Bank, Renaissance Technologies, and Point72 all exited positions, while Capital World Investors more than doubled its stake (+275.2%, $210M). Short interest is elevated at 57.5% of float, indicating significant bearish positioning. The analyst signal (neutral initiation) diverges from the bullish institutional doubling but converges with the short interest and negative EPS revision trend.
Actionable Insight
Bernstein's neutral initiation with a below-consensus target reinforces the cautious consensus, but the elevated short interest and negative EPS revisions suggest downside risk. Traders should wait for the July 15 earnings print before taking a directional position, as the current setup lacks a clear catalyst for a breakout.
Documents Analyzed
Report based on filing metadata.
Track record builds as more directional reports settle.
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
|
Jun 12, 2026
2d ago
|
ANALYST-UPGRADE
| $143.24 awaiting T+5 | awaiting T+5 | — | $144.27 (+0.72%) |
|
Jun 12, 2026
2d ago
|
ANALYST-UPGRADE
| $143.04 awaiting T+5 | awaiting T+5 | — | $144.27 (+0.86%) |
|
Jun 11, 2026
3d ago
|
Institutional Cluster
| $144.94 awaiting T+5 | awaiting T+5 | — | $144.27 (+0.46%) |
|
May 31, 2026
14d ago
|
ANALYST-UPGRADE
| $149.68 $150.02 | ▲ +0.23% | ▲ +2.58% | $144.27 (−3.61%) |
|
May 22, 2026
23d ago
|
8-K
| $144.16 $141.96 | ▼ −1.53% | ▼ −2.74% | $144.27 (+0.07%) |
|
May 1, 2026
6w ago
|
ANALYST-UPGRADE
| $149.68 $150.02 | ▲ +0.23% | ▲ +2.58% | $144.27 (−3.61%) |
|
Mar 27, 2026
11w ago
|
DEFA14A
| $156.80 $153.21 | ▼ −2.29% | ▼ −6.59% | $144.27 (−7.99%) |
|
Mar 2, 2026
15w ago
|
Insider Cluster
| $167.22 $161.46 | ▼ −3.44% | ▼ −2.24% | $144.27 (−13.72%) |
US Market Status
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