NKE NIKE, Inc.
Price Chart
Executive Summary
Goldman Sachs double-downgraded NIKE (NKE) from Buy to Neutral on April 2, slashing its price target to $52 from $76, a 31.6% cut. The stock currently trades at $46.23, implying 12.5% upside to the new target but well below the consensus mean of $60.76. Goldman's 50% accuracy on 4 NKE calls is below average, but the downgrade aligns with a broader bearish wave: 5 downgrades in the last 30 days from Wells Fargo, HSBC, Piper Sandler, JP Morgan, and Goldman itself. Consensus is heavily tilted to Hold (21 of 45 analysts), with only 22 Buy/Strong Buy ratings. EPS revisions are overwhelmingly negative — 23 downward revisions in the last 30 days for the current fiscal year vs. 8 upward. Insider buying provides a strong contrarian signal: five separate insider purchases totaling over $3.7M in April, including a $1M buy from director Hill Elliott and a $1.06M buy from director Timothy Cook. The next earnings report is due June 24, adding timing pressure. The bottom line: the analyst downgrade wave is bearish, but the insider buying cluster is a powerful bullish contra-signal that cannot be ignored.
Impact Score
Consensus & Targets
Of 45 analysts covering NKE, 22% rate it Strong Buy (10) or Buy (12), 47% rate it Hold (21), and 4% rate it Sell (2). The consensus is heavily tilted toward Hold, reflecting widespread caution. Goldman's Neutral rating is in line with the consensus center.
Current price: $46.23. Consensus mean target: $60.76 (implied upside 31.4%). Median: $55.80. High: $120. Low: $23. Goldman's $52 target sits 14.4% below the mean and 6.8% below the median, making it one of the more bearish targets among major firms.
Recent Analyst Activity
| Date | Firm | Action | Rating | Price Target |
|---|---|---|---|---|
| 2026-05-08 | Wells Fargo | downgrade | Equal-Weight | $45.00 |
| 2026-04-13 | HSBC | downgrade | Hold | $48.00 |
| 2026-04-10 | Piper Sandler | downgrade | Neutral | $50.00 |
| 2026-04-02 | Goldman Sachs | downgrade | Neutral | $52.00 |
| 2026-04-01 | Citigroup | maintain | Neutral | $53.00 |
| 2026-04-01 | JP Morgan | downgrade | Neutral | $52.00 |
| 2026-04-01 | Barclays | maintain | Overweight | $67.00 |
| 2026-04-01 | BNP Paribas | maintain | Underperform | $23.00 |
| 2026-04-01 | Piper Sandler | maintain | Overweight | $60.00 |
| 2026-04-01 | Evercore ISI Group | maintain | Outperform | $57.00 |
In the last 30 days, NKE has seen 5 downgrades (Wells Fargo, HSBC, Piper Sandler, Goldman Sachs, JP Morgan) and 0 upgrades. EPS revisions are decisively negative: 23 downward revisions vs. 8 upward for the current fiscal year, and 31 downward vs. 1 upward for next year. Estimates are being revised lower across all timeframes.
Firm Track Record — Goldman Sachs
Goldman Sachs accuracy: 54% on 2921 calls | avg return: 5.6%
Industry benchmark: mean 51% ± 11%. Top tier: ≥61% (mean + 1σ). Based on 15 firms with ≥5 scored calls.
| Firm | Accuracy | Calls | Avg Return | vs Average |
|---|---|---|---|---|
| Wedbush | 67% | 2/3 | 0.2% | top tier |
| TD Cowen | 60% | 3/5 | 2.5% | above average |
| Williams Trading | 50% | 2/4 | 8.9% | below average |
| Goldman Sachs | 50% | 2/4 | 10.1% | below average |
| Keybanc | 50% | 1/2 | 2.3% | below average |
| Oppenheimer | 50% | 1/2 | 4.3% | below average |
| Citigroup | 43% | 3/7 | 2.2% | below average |
| RBC Capital | 38% | 3/8 | -1.2% | below average |
| Evercore ISI Group | 33% | 2/6 | 0.7% | below average |
| BMO Capital | 33% | 1/3 | -5.1% | below average |
Goldman Sachs has a 50% accuracy rate on 4 NKE calls with an average return of 10.1%, ranking below average vs. peers. The best-performing firm on NKE is Wedbush (67% on 3 calls, top tier). The worst is Telsey Advisory Group (22% on 18 calls) and B of A Securities (22% on 9 calls).
Earnings Estimates
Next earnings: Jun 24, 2026
| Period | EPS Est. | EPS Range | Revenue | Revisions (7d) |
|---|---|---|---|---|
| 0y | $1.50 | $1.38 — $1.70 | $46.3B | ↑0 ↓0 |
| +1y | $1.85 | $1.51 — $2.35 | $46.5B | ↑0 ↓0 |
| 0q | $0.11 | $0.05 — $0.16 | $10.8B | ↑0 ↓0 |
| +1q | $0.45 | $0.39 — $0.51 | $11.5B | ↑1 ↓0 |
Cross-Platform Signals
Insider trading provides a powerful bullish contra-signal: five insider purchases totaling over $3.7M in April, including director Hill Elliott ($2M), director Timothy Cook ($1.06M), director John Rogers ($173K), and director Robert Swan ($500K). These are all C-suite/director-level buys, not routine 10b5-1 sales. Institutional activity is mixed: Bank of America trimmed 45.5% of its position, but Norges Bank opened a new $830M stake. Short interest is elevated at 58.4% of float, indicating heavy bearish positioning. The insider buying cluster strongly diverges from the analyst downgrade wave, creating a high-conviction signal for traders.
Actionable Insight
The analyst downgrade wave is bearish, but the cluster of insider buys totaling $3.7M from multiple directors is a powerful bullish contra-signal. Traders should watch for a potential short squeeze given 58.4% short interest, with earnings on June 24 as a catalyst. The risk/reward favors a tactical long position near $46 with a stop below $43.
Documents Analyzed
Report based on filing metadata.
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
|
Jun 9, 2026
today
|
ANALYST-DOWNGRADE
| $43.97 awaiting T+5 | awaiting T+5 | — | $43.23 (−1.68%) |
|
Jun 7, 2026
2d ago
|
ANALYST-DOWNGRADE
| $44.15 $41.88 | ▼ −5.14% | ▼ −5.35% | $43.23 (−2.08%) |
|
Jun 1, 2026
8d ago
|
ANALYST-DOWNGRADE
| $44.19 $42.62 | ▼ −3.56% | ▼ −7.17% | $43.23 (−2.17%) |
|
Jun 1, 2026
9d ago
|
ANALYST-DOWNGRADE
| $44.61 $43.99 | ▼ −1.39% | ▼ −5.16% | $43.23 (−3.09%) |
|
May 31, 2026
9d ago
|
ANALYST-UPGRADE
| $55.69 $53.44 | ▼ −4.04% | ▼ −1.85% | $43.23 (−22.37%) |
|
May 13, 2026
27d ago
|
ANALYST-DOWNGRADE
| $42.89 $46.50 | ▼ −8.42% | ▼ −5.12% | $43.23 (−0.80%) |
|
May 13, 2026
28d ago
|
Court Ruling
| $42.35 $44.18 | ▼ −4.32% | ▼ −4.46% | $43.23 (−2.09%) |
|
May 10, 2026
4w ago
|
ANALYST-DOWNGRADE
| $42.62 $46.02 | ▼ −7.98% | ▼ −3.47% | $43.23 (−1.44%) |
|
May 8, 2026
4w ago
|
ANALYST-DOWNGRADE
| $44.15 $42.02 | ▲ +4.82% | ▲ +6.28% | $43.23 (+2.08%) |
|
May 6, 2026
5w ago
|
Court Ruling
| $43.83 $42.35 | ▼ −3.37% | ▼ −4.50% | $43.23 (−1.36%) |
US Market Status
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