BZUN Baozun Inc.
Price Chart
Executive Summary
CEO Qiu Wenbin made four open-market purchases totaling $107K over the past week, and CSO Wu Junhua added $54K, forming a small insider buying cluster at Baozun. While the combined $161K is only ~0.1% of market cap, the fact that both the CEO and CSO are buying in the open market is a modestly bullish signal, especially given the stock's weak recent history and the company's small $156M market cap. The cluster suggests insiders see value at current depressed levels near $2.65.
Key Financial Metrics
Actionable Insight
CEO Qiu Wenbin made four open-market purchases totaling $107K over the past week, and CSO Wu Junhua added $54K, forming a small insider buying cluster at Baozun. While the combined $161K is only ~0.1% of market cap, the fact that both the CEO and CSO are buying in the open market is a modestly bullish signal, especially given the stock's weak recent history and the company's small $156M market cap. The cluster suggests insiders see value at current depressed levels near $2.65.
Key Facts
- CEO Qiu Wenbin bought 40,000 shares total ($107K) over four consecutive trading days ($2.63-$2.77).
- CSO Wu Junhua bought 20,000 shares at $2.70 ($54K) on June 1.
- Total cluster value: ~$161K, representing ~0.1% of market cap ($156M).
- In the prior 30 days, insiders made 10 buys totaling $317K, extending the buying pattern.
- Historical performance on past BZUN reports is poor (0% win rate at T+20, avg alpha -9.92%).
Financial Impact
Insider purchases total ~$161K, about 0.1% of market cap — modest in absolute terms but notable for a micro-cap.
Risk Factors
- Small dollar amount relative to market cap limits signal strength.
- Historical BZUN reports show persistent negative drift (avg T+20 alpha -9.92%).
- No material operational catalyst disclosed alongside the buys.
- Cluster may be coordinated but remains a small absolute investment.
Market Snapshot
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-BZUN-1781000497410 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
|
Jun 9, 2026
5d ago
|
Insider Cluster
| $2.69 awaiting T+1 | awaiting T+1 | — | $2.75 (+2.42%) |
|
Jun 5, 2026
9d ago
|
Insider Cluster
| $2.68 awaiting T+1 | awaiting T+1 | — | $2.75 (+2.61%) |
|
Jun 3, 2026
11d ago
|
Insider Cluster
| $2.64 $2.67 | ▲ +1.14% | ▲ +0.74% | $2.75 (+4.17%) |
|
Jun 2, 2026
12d ago
|
6-K
| $2.68 $2.64 | ▼ −1.49% | ▼ −0.80% | $2.75 (+2.61%) |
|
Jun 1, 2026
13d ago
|
Insider Cluster
| $2.71 $2.68 | ▼ −1.11% | ▼ −1.25% | $2.75 (+1.48%) |
|
May 21, 2026
24d ago
|
6-K
| $2.57 $2.50 | ▼ −2.72% | ▼ −3.17% | $2.75 (+7.00%) |
|
May 15, 2026
4w ago
|
6-K
| $2.46 $2.50 | ▲ +1.63% | ▲ +1.69% | $2.75 (+11.79%) |
|
May 8, 2026
5w ago
|
6-K
| $2.75 $2.70 | ▼ −1.82% | ▼ −2.05% | $2.75 (0.00%) |
|
May 7, 2026
5w ago
|
6-K
| $2.76 $2.75 | ▼ −0.36% | ▼ −1.19% | $2.75 (−0.36%) |
|
Apr 24, 2026
7w ago
|
6-K
| $2.79 $2.80 | ▲ +0.36% | ▲ +0.19% | $2.75 (−1.43%) |
US Market Status
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